Projects

Documents the HTML embed system I designed and built for the NetZeroAg website: a set of custom, self-contained interactive visualisations that live inside Webflow's custom embed element.

A cozy mobile game where you’re wandering through a living forest, zooming in, spotting hidden mushrooms, collecting them into a little woven basket like it’s some kind of forager’s add-to-cart experience.

End-to-end website redesign for a mission-led agri-tech organisation working to reduce methane emissions from smallholder rice farming across Cambodia and Pakistan.

An exploration of balance, negative space, and how lightness can still hold structure.

End-to-end Shopify store build for Hani Coffee Roastery, a specialty coffee brand based in Kuala Lumpur.

A crypto trading platform audit on the Markets screen, a core part of the product that active traders rely on daily. The scope: identify what's broken, explain why it matters, and propose a direction.

A CBT-based emotional wellness app with a garden at its core. Started as a hackathon idea. Now a personal mission to actually build the thing I had in my head, properly.

Began as a design challenge submission for a Founding Product Designer role.

24-hour take-home design exercise: redesigning CoffeeSpace's AI interview entry point for their Early Talent platform. Went beyond the brief with a working Replit prototype.

A client management tool built for a personal trainer to test Google Stitch as a vibe-designing tool.

Design assignment: a two-part crisis management platform for a simulated COVID-19 surge scenario. A real-time monitoring dashboard for senior decision-makers and a mobile case management tool for frontline staff.

A client management tool built for a personal trainer to test Lovable as a vibe-coding tool. Prompting as a design skill.

End-to-end design of a B2B analytics web app, from MVP to multiple live releases. Translated complex backend calculations into clear dashboards across multiple user roles, while owning the design system throughout.

A product case study in founding, scaling, and exiting a DTC consumer brand: RM5K to RM1M valuation, kitchen to factory, retail expansion, and a clean exit in 2025.

End-to-end design and Webflow build for a premium KL lifestyle venue, translating an established brand into an immersive, conversion-focused digital experience with CMS-managed events and WhatsApp-led enquiry flows.

Redesigned the website for a KL fitness and lifestyle space. Rebuilt the information architecture from scratch to clearly communicate a multi-service offering, then designed and developed the full site in Webflow.

Solo-founded a vegan skincare brand: designed every visual, wrote every word, built the website, ran the socials. 24K organic followers, RM1M valuation, sold 2025.

Course project focused on high-fidelity UI execution. Transformed wireframes for a medical booking app into a polished, accessible mobile product across 20+ screens with a reusable component library.

Artisanal sourdough bakery rooted in craftsmanship and intention. A concept website exploring how a warm, story-driven identity can translate into a modern, immersive digital presence.

Three locations, one digital home. A website bringing Pizza Mansion’s wood-fired identity together: simple, fast, and easy to navigate from menu to nearest mansion.

A self-initiated experiment to learn Framer through doing. An interactive letter-unfolding animation: hover or click to open (depending on breakpoint), the letter unfolds, you read.

A warm, story-driven website concept for Fluffed that captures its evolution from a humble Taman Paramount café into one of KL’s most beloved dessert spots.

End-to-end brand and digital presence for a mental health practice, from logo refinement and web design to Webflow development and pre-launch Instagram content.

Assessment project for Respond.io, redesigned a B2B inbox workflow, focusing on clarity and usability within an existing SaaS product.

A self-initiated HTML concept exploring a refined digital presence for Heritage Pizza. Warm, cinematic visuals paired with a clean, conversion-focused layout.

A minimal, editorial Webflow site for a vintage watch dealer: black and white visual system, typography-led hierarchy, and a CMS-driven inventory built to scale.

Two cafés, one sweet digital home. A website showcasing Plump’s handcrafted bakes, cakes, and coffee: simple, inviting, and easy to explore.

A first-ever website for a Malaysian comedy events company: a clean, self-manageable Webflow site for showcasing events and redirecting users to ticket bookings.

A Webflow site for a martial arts facility ahead of their grand opening. Translated an existing brand identity into a clean, fast-turnaround site showcasing classes, facilities, and membership packages.

A minimal, editorial-style website for a financial firm on an accelerated timeline: structured grids, restrained palette, and high-contrast typography to communicate trust and authority.

Practiced the full lo-fi to hi-fi UI process on a conceptual video editing platform across desktop and mobile, focusing on layout, hierarchy, and responsive fundamentals.

UX and UI design for a bakery mobile app, covering the full design process from research and flows through to a polished, interactive Figma prototype.

A calm, premium brand identity for a modern wellness clinic: logo, colour palette, and typography system built around stillness, restraint, and long-term credibility.

A Figma course practice project: an e-commerce UI designed from a generated brief and user persona.

A clear, professional website for a Malaysian and UAE-based investment group, structured for credibility and content clarity across a multi-service corporate offering, built on Wix.